Cetaphil is showing they can with a new commercial that draws on taylor swifts frequent attendance at kansas city chiefs games in support of her boyfriend, tight end travis. Taylor swift showed up to super bowl lix in style, but the game could have gone better for her and the chiefs. And with taylor swift bringing in all the extra viewers, due to her relationship with kansas city chiefs travis kelce, brands are stepping up their game with wider appeal. Cetaphil's super bowl ad relied heavily on taylor swift imagery, including the numbers 13 and 89, friendship bracelets, and red football jerseys.

9, the midnights songstress, 35, arrived at.

How Taylor Swift could impact Super Bowl 2024 advertising | Ad Age Taylor Swift Super Bowl Ad

Inside the Taylor Swift effect on Super Bowl 2024 marketing | Ad Age Taylor Swift Super Bowl Ad

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